Tuesday, July 26, 2016

Survey Shows Veterans Valued as Heroes, But Not Strategic Assets



A recently published survey, conducted by Edelman Berland[1], found that vast majority of Americans, including many civilian employers, see veterans as “heroes,” but don’t see them as “assets” within the community.  The authors believe, and I agree, that view keeps veterans from being selected for jobs they desire.[2] 
 

The survey confirmed what veterans have known for years: non-military personnel don't believe that veterans have much to offer civilian private and nonprofit employers.  That is truly unfortunate, because veterans aren’t just good at what they do in the military.  Veterans bring skills and abilities that can help organizations meet their operational goals.  First, they have to be given a chance.


Too often, veterans do not get that chance.  Too many employers see veterans as damaged goods that are affected by PTSD or are homeless, even though the vast majority of veterans are able-bodied and ready for work.  I’ve talked with countless veterans who are talented and highly accomplished, and they tell me that the only private sector jobs they are offered are entry-level security jobs.  


As I reach out to our community, one of my goals is to make the case for veterans as viable job candidates.  Nearly every veteran has made contributions that have helped the U.S. military become the most successful organization in the history of the world.  Veterans are a valuable, but untapped resource. When employers realize the benefit that veterans can deliver, it will launch a Renaissance for the business community. 














No comments:

Post a Comment